Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish!
Now available in HD Tru Color!
An old favorite is back with the same exact shape & softness!
Great action on fast and slow retrieves
Rig as a line-through, jighead or weighted EWG
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